Michael Michelini

About

Mike Michelini, is an expert in cross border e-commerce and international trade. Originating from the United States, Mike earned his Masters in Technology Management from Stevens Institute of Technology before embarking on a career on Wall Street. His journey into the world of online marketing began in 2003, as he began selling on eBay within the kitchen and bar niche, rapidly rising to prominence as a top performer. In 2007, driven by a passion for entrepreneurship and a thirst for new challenges, Mike made the pivotal decision to depart from Wall Street and relocate to China. There, he established a diverse portfolio of brands and startups, navigating the complexities of the business landscape with resilience and determination. In 2013, recognizing the growing importance of cross-border e-commerce, Mike launched the Global From Asia podcast and community—a platform dedicated to empowering sellers with valuable insights, networking opportunities, and avenues for fruitful collaborations. Building upon his commitment to fostering industry growth and knowledge-sharing, Mike inaugurated the Cross Border Summit in 2016. Now in its fifth iteration, this annual conference has emerged as a premier gathering for the cross-border e-commerce community, attracting top leaders and shedding light on key industry trends and innovations. In 2018, Mike expanded his horizons further, relocating to Thailand to spearhead the expansion of cross-border trade networks into Southeast Asia—an endeavor reflective of his forward-thinking approach and dedication to driving global commerce forward. In 2020, Mike delved deeper into emerging technologies, particularly blockchain and the decentralized internet. Focusing on protocols like Handshake, he sought to address the centralized challenges inherent in e-commerce, culminating in the development of Loadpipe—a revolutionary protocol designed to enhance efficiency and transparency in e-commerce marketplaces and trade. With his wealth of experience and unwavering commitment to innovation, Mike Michelini continues to make indelible contributions to the cross-border e-commerce landscape, shaping its trajectory for years to come.